The Truth about Window Film: Dispelling 5 Prevailing Myths

The Truth about Window Film: Dispelling 5 Prevailing Myths

Over the course of many years in the window film industry, I have been privy to a multitude of unfounded myths about window films. While a few concerns might be partially rooted in reality, the vast majority of these misconceptions couldn’t be further from the truth. To shed light on this topic, we’ve revised our previous ‘5 Window Film Myths’ blog post, aimed at debunking these inaccuracies and dispelling any lingering apprehensions about this versatile product.

The Persistent Myths of Window Film

Oddly enough, the window film industry is frequently plagued with unfounded negative perceptions. Often, I find these misbeliefs may be propagated by competitors from related industries such as window coverings, new windows or glass manufacturers, awnings, and sunscreens. Despite presenting concrete data and facts, it can still be challenging to shift these misconceptions.

However, our mission remains unshaken. Year after year, hundreds of customers discover and reap the astounding benefits of utilizing window film for their homes or commercial buildings. To understand the industry’s vastness, a recent study suggested that the solar control window film segment alone is poised for significant growth in the coming years. Given that millions of square feet of window film have been installed worldwide, it’s critical to question: could all the myths and misconceptions truly hold water? Here, we debunk five such myths that are unequivocally untrue.

Myth 1: Window Films Darken Interiors Excessively

This myth could potentially have roots in the window films used many years ago. However, contemporary window films have evolved substantially, focusing on specific light wavelengths such as infrared heat, allowing ample visible light to permeate through the window.

Many building owners and engineers harbor concerns about window films reducing visible light and subsequently necessitating extra artificial light. However, in reality, window films enhance occupant comfort by creating cooler interiors with reduced glare. As a result, blinds or shades can be opened more often during daylight hours, allowing more natural light in and reducing dependence on artificial illumination.

Myth 2: Window Film is a Cheap Alternative for Old Buildings and Homes

This misconception couldn’t be more misplaced. While window film can indeed benefit older buildings and homes with single-pane glass, it’s also increasingly being installed in newly constructed modern structures with state-of-the-art windows.

Customers often seek window films for added protection against the sun’s harmful rays, enhanced fade resistance, and improved safety. Contrary to popular belief, window film isn’t cheap. It’s a durable product, designed for longevity and is an excellent investment, providing protection beyond what even many modern Low-E coatings can offer.

Myth 3: Window Film is Detrimental to House Plants

Interestingly, most house plants usually receive adequate sunlight, and the installation of window film should not drastically affect their health. Some plants may need time to adapt, causing temporary slowed growth or flowering post window film installation. However, some houseplants may even thrive better with window film, as it can reduce the intense sunlight that causes wilting.

Myth 4: Cleaning Becomes a Challenge After Window Film Installation

Contrary to this myth, windows with applied film can be cleaned just as easily as any other window. It’s recommended to avoid cleaning the windows for at least 30 days post-installation to allow the film to cure, after which normal cleaning procedures can be followed.

Myth 5: Window Film Causes Glass to Break or Crack

Glass can crack for several reasons, with thermal stress being the only factor where window film might play a role. Certain films can increase heat absorption into the glass, potentially causing thermal stress. However, professional installation companies are provided with detailed film-to-glass charts and tables by manufacturers, ensuring the correct film is used on specific glass types.

Bonus Myth 6: Window Films Cause Unwanted Shine or Iridescence

Older conventional types of window film might exhibit iridescence under certain types of energy-efficient lighting. However, modern window films significantly reduce this effect, offering virtually no shine or iridescence.

The Final Word on Window Film Myths

Having debunked and explained these myths, we hope to have shed some light on the subject of window films. Their versatility, along with the myriad benefits they provide, makes them a valuable addition to nearly all windows.

If you’re still unsure about whether window film is right for you, ask yourself a few questions. Are you often bothered by intense sunlight? Do you run your air conditioning incessantly during summer months? Are you concerned about fading of your interior furnishings? Are there any safety concerns surrounding your windows? If you’ve answered ‘yes’ to any of these questions, window film might be an excellent solution for you.

At Advantage Window Films, we’re committed to helping Southwest Florida homeowners make informed choices about window films for their homes. With our decades of of industry experience, we provide expert consultation and installation services.


About Advantage Window Films

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